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One Week Without the Internet

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Last week I went on a cruise with my wife and family to the Bahamas. After a crazy busy set of weeks at the office, the break was much needed and the time in the sun was VERY much appreciated. As a result of being out in the ocean and in another country (and not buying an international plan for … [Read more...]

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The Duluth Trading Company: Marketing Awesomeness

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While on one of our holiday trips I was introduced to a new company - The Duluth Trading Company - on YouTube. Their ads are short, simple, creative and hilarious. Here's one of the first videos that I saw from their company. What makes this an awesome marketing effort? Identifies a … [Read more...]

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Professional or Personal Sharing? Just Be Authentic.

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Like many people who work in my field of employment, there's always a dilemma on what types of content to share on our personal social channels. Do we share professional, industry related articles that help prove that we're connected and up-to-date? Or do we share personal stuff, the life-streamy … [Read more...]

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Google Plus: Always Just in Time

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There was a lot of hearsay about Google Plus being dead. Last week I wrote a post on here about how Plus may have been overhyped in the beginning, but not dead. I hate to say I told you so.... Google announced yesterday some major changes, most of which directly related to Google Hangouts. I … [Read more...]

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Google+: Over-hyped…Maybe. But Not Dead

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Remember Google Plus? That was a cool time right? Back in July, in Plus' glory days, it was all the rage with tech nerds and marketer types. It seemed that after many failed attempts at entering the social world, Google had finally found something. There were Circles, Hangouts, and Huddles for … [Read more...]