drew hawkins
In my current role at The DeMoss Group, I have been establishing new agency capabilities and updating our offerings in the digital space for our clients. About once a month, I'll take a step back and write on my whiteboard a brief "state of digital" outline. Where we are, what we're doing and why … [Read more...]
Marketers sell products but my family gifts me items. How should those two approaches merge? My wife and I were blessed to be able to celebrate Christmas multiple times with multiple family units. While we are on the road quite a bit, we do bleed out the season. I noticed that as I get older … [Read more...]
Ever wondered why those little Facebook notifications make us excited? Do you know anyone that is compelled to check their phone for a new notification? The infographic below is specific to Facebook but I believe the root psychology is applicable to many other platforms. It's easy to joke about … [Read more...]
The age debate online on who should own social doesn't seem to quiet. It's a narrower focus than the entire millenials-are-awesome-but-entitled-so-maybe-not-as-awesome-but-lazy debate and zeros in on social media strategists and community managers. One article recently argued the point on why every … [Read more...]
This weekend my wife and I took a quick fun trip up to Chicago. I actually hadn't had a chance to go since I moved to Atlanta last March so I was itching to get back. We had an awesome weekend, one you can read about over on her blog. Eventually, one of our nights took us to a place called "The … [Read more...]
Director of Digital at The DeMoss Group. Coffee addict. Chronic loser of pens. Trying to learn more every day 
drewhawkins
drewhawkins
drewhawkins
drewhawkins
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